Showing posts with label Beyonce and Eco Fashion. Show all posts
Showing posts with label Beyonce and Eco Fashion. Show all posts

Friday, April 12, 2013

Beyonce And Sustainable Apparel Collection at H&M


 It looks like  very soon H&M is going to be, if not already is  identified with terms 
like "Sustainable and Eco Fashion".

For the last few years this company showcased unprecedented commitment and willingness  to go above and beyond to meet the highest environmental and sustainable standard. 

Following its mission H&M made another step: Collaborated with Beyonce to produce great new collections. Their Summer 2013 collection features many of Beyonce's own ideas and her personal style. So, whether or not you are going to H& M just simply because they are trendy and inexpensive or because you are a huge fan of Beyonce, you definitely get an added benefit because you happen to do good  for environment. Don't forget to give yourself a credit, be proud and call yourself an environmentalist! That is probably bit of a stretch, but still! 

H&M does more than just create great fashion; they're also very environmentally conscious and just publicly released a list of their suppliers, which many retailers refuse to do, according to Forbes .


They also have a Don't Let Fashion Go to Waste campaign where you can bring in your old clothes and get a voucher for 15% off something new. The old clothes are then donated to charity; H&M has donated 3.2 million garments so far.